Project Overview
The goal of this project is to explore photographic ways of visualizing data to help us grasp the phenomenon it represents. For that, you will experiment with image manipulation strategies (e.g., collage, montage, layering, colouring, etc) to convey information about your selected topic. The output is a printed magazine spread that includes the photographic visualization, a headline and byline, and a short text contextualizing the graphic. You might add a legend as well as a diagram if you think these will help the reader interpret the visualization.
Additional Information
Year: September 2023
Dimensions: 10x16"
Type: Magazine Spread
Software: Adobe InDesign
Rationale
Have you looked at the billboard ads at Yonge-Dundas near CF Eatons Centre? The visualization creates a visually engaging spread that emphasizes transparency and layering to highlight the dynamics of the different ads shuffling.
The minimal design allows the images to take center stage, while the clean layout ensures clarity and focus. This approach effectively communicates the impact of advertisements as a form of persuasion and promotion.
Key Photographs
